About Us

Our mission is simple: make the world a better place

The "heart effect" is the ripple of positive impact and change that originates from a single act of kindness.

Our organisation and its retail brand, Heart Effect, is anchored on this philosophy. Each product we create isn't just a piece of clothing; it's a symbol of a commitment to positive change. With every purchase, we support specific charitable causes, ensuring that the "heart effect" of your choice is tangible, impactful, and far-reaching.

Our mission is multi-layered but straightforward: to revolutionize charitable giving by making it trendy, fun, and part of everyday lifestyle choices.

Heart Effects aims to lead the way in using retail as a force for good. Together, we can create a ripple effect of change that touches lives and communities across the globe.t only contributes to a great cause but also brings a slice of joy and inclusivity.

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Promoting Positivity and Awareness

Operating on a donation-driven model, Heart Effect allocates a significant percentage of the proceeds from each sale to support charities that are selected by the customer at the checkout. These funds enable us to sustain our operations, cover administrative costs, and continue creating innovative designs and collections.

While some organisations will continuously benefit from our support, we regularly rotate our product offerings to target different causes and charities. This way, we keep our brand fresh, exciting, and aligned with ever-evolving social and environmental issues.

Beyond our clothing sales, we aspire to expand our impact through various programs and initiatives. Our long-term vision includes funding educational programs for schools, volunteer programs to support individuals living with medical issues, and organising charity fundraising events. Heart Effect strives to be a catalyst for change in both fashion and philanthrophy.

That’s our motto.

An invitation to explore the power of your heart in shaping the world around you.

Join us on this exciting journey, where fashion meets compassion, and together, we can make a lasting Heart Effect.